As digital anchoring's popularity grows in the marine and fishing world, it is important to be well educated about your next purchase. In 2021 rope, chain and a big heavy anchor...

Straylining is a very popular method for anglers targeting big Snapper! Fish City customers Josh and Scott, regularly catch good snapper using this technique. These fish going a respectable 16...

Our very own fisho' Jayden headed out in the Hauraki, for a bit of summer Kingi action in the last few days of 2020. The crew were rewarded very nicely....

 Seakeeper is the global leader in marine stabilization, Seakeeper’s innovative technology changes the boating experience by eliminating up to 95 percent of all boat roll. The technology works in all...

Fish City Hamilton is excited to announce it has become one of New Zealand's Shimano X-Stores. After rolling out the Shimano X- Store concept throughout Europe its now happening in...